Everything you need to know about the social media you"re too old to use
have a habit of dealing with new social networking options by gleefully, defensively declaring our ignorance. We don"t need to do that. Keeping up isn"t that hard – for now. For instance, Vine, the app that lets you take and post six-second videos, isn …
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8 Social Media Mistakes That Are Killing Your Brand
Social media has great potential for businesses looking to increase their reach, traffic and leads. But when it"s not used properly, it can actually damage your brand"s reputation. This article will walk you through eight social media marketing …
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US government wants to get better at social media to fight ISIS propaganda
The strangest part of this strategy is that, in many ways, the US government is really just trying to figure out how to improve its social media presence. "We"re getting beaten on volume, so the only way to compete is by aggregating, curating and …
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How to Convince Your Boss of the Value (ROI) of Social Media
Throughout the last 8 years of my career in social media marketing, the biggest buzzword I"ve heard repeated constantly is "R.O.I." Many businesses still feel confused and frustrated about the value and R.O.I. of social media marketing, even though …
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