This short video touches the key points to be considered for marketing a locksmith business online. http://1st4biz.org/locksmith-website for more info on Locksmith Websites.The priority for any locksmith marketing and the item with the quickest payback is to have a website. This will give people the Trust which is important in this profession to call. Whilst not having the figures for locksmiths, research has shown that people expect companies to have websites and 30-80% will not use a company if they do not have a website. The figure of 80% is for financial services, Locksmiths will be towards the high end of this scale.If you have a website it needs to be better than your competitors, it is so easy for people to compare versus your competitors and then make a decision. So have you checked your website versus your competitors recently.You want to encourage visitors to take action when they visit your website – so make sure the action you want them to take is very visible — either a phone number or a contact form.To work well your website needs a number of key elements to increase the percentage of people who take action. Do you have visible testimonials? An “About Us” page that introduces potential clients to you. This should include your experience and reference to any bodies that you are members of.If you offer more complicated and expensive solutions such as barriers, alarms and safes it is a good idea to offer a give away educational booklet. An example might be how to choose an alarm for your house. To download this they have to give an email. This will then allow standard emails to be sent to follow up automatically. Research shows that often it can take 6 contacts before someone will buy. Publishing this type of book will help develop you and your business as the local expert. Most marketing companies will help you write a booklet for you. We have a standard one that we can adapt for your specific locality and business ”If you offer emergency locksmith service 24/7 then you must make sure your website is easy to view on a smartphone. Check, some websites will not even show, others are almost impossible to navigate. There are two main types of mobile website, a responsive one that changes with the dimensions of the screen. This is cheaper and with a good design can be a good solution. The alternative is to add a dedicated mobile website that switches to it on small screens. This is great if you have an existing website that is not mobile friendly.We love chatting about the locksmith business – so give us a call on 02071939571 or visit our website www.1st4biz.orgPlease subscribe to our channel to receive the latest marketing tips and ideas.Video Rating: / 5 In this quick video Tyler talks about the new locksmith website, our social profiles and how you can receive a locksmith discount for becoming a fan. Locksmith Websites - The Key Marketing Element For Security Businesses
This short video touches the key points to be considered for marketing a locksmith business online. http://1st4biz.org/locksmith-website for more info on Locksmith Websites.The priority for any locksmith marketing and the item with the quickest payback is to have a website. This will give people the Trust which is important in this profession to call. Whilst not having the figures for locksmiths, research has shown that people expect companies to have websites and 30-80% will not use a company if they do not have a website. The figure of 80% is for financial services, Locksmiths will be towards the high end of this scale.If you have a website it needs to be better than your competitors, it is so easy for people to compare versus your competitors and then make a decision. So have you checked your website versus your competitors recently.You want to encourage visitors to take action when they visit your website – so make sure the action you want them to take is very visible — either a phone number or a contact form.To work well your website needs a number of key elements to increase the percentage of people who take action. Do you have visible testimonials? An “About Us” page that introduces potential clients to you. This should include your experience and reference to any bodies that you are members of.If you offer more complicated and expensive solutions such as barriers, alarms and safes it is a good idea to offer a give away educational booklet. An example might be how to choose an alarm for your house. To download this they have to give an email. This will then allow standard emails to be sent to follow up automatically. Research shows that often it can take 6 contacts before someone will buy. Publishing this type of book will help develop you and your business as the local expert. Most marketing companies will help you write a booklet for you. We have a standard one that we can adapt for your specific locality and business ”If you offer emergency locksmith service 24/7 then you must make sure your website is easy to view on a smartphone. Check, some websites will not even show, others are almost impossible to navigate. There are two main types of mobile website, a responsive one that changes with the dimensions of the screen. This is cheaper and with a good design can be a good solution. The alternative is to add a dedicated mobile website that switches to it on small screens. This is great if you have an existing website that is not mobile friendly.We love chatting about the locksmith business – so give us a call on 02071939571 or visit our website www.1st4biz.orgPlease subscribe to our channel to receive the latest marketing tips and ideas.Video Rating: / 5
In this quick video Tyler talks about the new locksmith website, our social profiles and how you can receive a locksmith discount for becoming a fan. Locksmith Websites - The Key Marketing Element For Security Businesses
In this quick video Tyler talks about the new locksmith website, our social profiles and how you can receive a locksmith discount for becoming a fan.
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